OLD DECK DESIGN:
https://docs.google.com/presentation/d/1nNLVL7XkEBZfIlHBT5OXm0glFhXKwm-J/edit#slide=id.p8
NEW DECK DESIGN BY ME:
https://drive.google.com/file/d/1iA5G4RdPsz6730FpR-rzIgCgpCygn_TS/view?usp=sharing
MEMO OF TRANSMITTAL
The original slide deck utilized an outdated template and was bland, from the colors to the data presented; hence, it was in dire need of a revamped presentation. The slides contained text-heavy material and lacked strong visuals to represent the content. Personally, my knowledge of hospitals and medical/science related topics is quite scarce. However, I thought it would be a nice challenge to undertake this slide deck because I do care for water conservation and seeing how it functions in an unknown environment was educational and informative.
Each slide from each deck contained an extensive amount of information, which prompted me to condense it by creating multiple slides for one original slide. I cleaned up the unaligned bullet point data and made it into a vertical bar graph. I followed the same approach of the single-to-noise ratio as stated in chapter 6 of the textbook, Presentation Zen. I also used this approach for the other data slide, slide 6, keeping it simple and direct. While not all noise may be non-essential, I did add an image next to the third data, slide 9, making sure to keep it away from the chart itself. The image amplifies the data being presented, noting that evaluating water consumption and making changes can help save water. I followed the 1-7-7 Ratio Rule, keeping a minimum of seven words on each line and having no more than seven bullet points of any given slide.
I condensed the word usage and relied on the Picture Superiority Effect, visually enhancing the words through high resolution images. I let the slide be consumed entirely by the image and placed the quotes within the image. Originally, the quotes were piled on top of each other with a small picture on the side. I balanced the slides’ content out by utilizing the Empty Space concept, ensuring to place words on dead space and to simultaneously refocus the viewers’ gaze, such as deciding to place the trophy, hand, and man facing the text (slides 5,7, and 10). I used contrast by placing dark text against lighter backgrounds and light text against the slides with dark colors. I used repetitions with a similar color scheme and elements such as the water splashes and white/blue/black color combination. At least in each slide, two of those colors were used, sticking to the palette I prepared. Utilizing the last two of the Big Four for my slides, alignment and proximity worked hand in hand to base every placement decision with a purpose. I further emphasized this with bolder and bigger text and elements such as the arrow in slide 12, which points directly to the image and lies under the words. As opposed to the original slide deck, the viewer consuming the redesign does not have to “work” hard to piece together the content.